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New Years Campaign for O'Donnell Moonshine

For O’Donnell Moonshine’s Try January campaign, I produced a range of visuals across photo and video. I was hands-on throughout the entire production – handling camera, lighting, post-production and parts of the art direction to bring the visual concepts to life.

 

The campaign was developed in collaboration with the client’s internal marketing and project team. Several assets were later adapted and extended across various channels – including out-of-home, the website, newsletters, and social media – and were also rolled out to the Dutch and UK markets.

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